How To Leverage Social Media To Build Your Personal Brand As An Athlete

Social media has become a powerful tool for everyone. It has the reach to influence people in every corner of the earth, has the power to change their perception on any subject. For someone who is always in the public eye, like a politician or an athlete, social media becomes even more important. Not only social media platforms allow them to connect with their fans, but the tools such as Instagram, Twitter and Facebook, for that matter, can play a big role in building a personal brand.

Any athlete with a significant presence across social media platforms, can have better chance at earning big collaborations with big brands. With social media, there is a chance of a better career growth off the field.


Why Personal Branding Matters for Athletes

In this digital age, personal branding is not a choice for an athlete but a necessity. This is the world we are living in. The online presence is critical is an athlete is looking to get the success beyond the field. Let’s be honest, sports career is short for an athlete, and sometimes an injury can shorten that period. That’s why it’s important to invest time in making a big social media presence. This helps in making a strong personal brand which can:

  • Attract sponsorships and endorsements
  • Increase fan engagement and loyalty from followers
  • Provide a platform to share your journey and inspire others
  • Open doors to post-career opportunities

Big brands tend to collaborate with athletes who have a big Social media presence. Virat Kohli is the perfect example here. The Indian superstar is the most followed athlete on social media platforms. This is one of the reasons why he attracts sponsorships from big brands.

Also Read: Sports Legends: Icons Who Shaped the World of Sports


How To Leverage Social Media To Build Your Personal Brand As An Athlete

Step 1: Define Your Brand Identity

Before joining social media, an athlete should take time to define what values he holds dear and how they can help in making a strong personal brand. If you are an athlete, you must ask yourself:

  • Who am I as an athlete? Always highlight your strengths, achievements, and the values you stand for with your fans.
  • What makes me unique? Consider your personal story, interests, and passions outside of sports.
  • What is my Goal? Think about the goal beyond the sports field. It should be about the message you want to convey and the impact you want to create on your fans’ lives.

Step 2: Choose the Right Platforms

Every social media platform is different, so as an athlete, you should approach them differently as each one serves a different purpose. For example:

  • Instagram: Ideal for sharing photos and short video stories with fans. The content can be anything from training sessions to behind-the-scenes moments from matches or dressing room.
  • Twitter: Great for engaging with fans, sharing opinions, and staying updated on the happenings in the world.
  • YouTube: Perfect for long-form content such as vlogs, tutorials, and interviews. YouTube also has a short video option like Instagram, so it’s an option to share reels as well.
  • LinkedIn: Useful for networking with professionals, sharing career updates, and showcasing your achievements.

Step 3: Create High-Quality Content

Even if you a successful athlete on the field, without the quality content, you might struggle to gain a significant following. So understand that the content is the most valuable aspect of your social media strategy. To build a strong personal brand, focus on key elements such as:

  • Authenticity: Remain genuine and truthful with your fans. Share your struggle, your journey, experiences and emotions you feel after the win and defeat. Never forget that fans connect more with authenticity than perfection.
  • Engaging Content: Also, the type of content play a huge role in gaining followers on social media platforms. Besides writing your thoughts, also use visuals and videos to keep your fans engaging.
  • Add Values: As there’s no dearth of content on social media, as an athlete you should aim to provide value to your audience by sharing tips, insights, and motivational stories. For example, if you are a cricketer, you can provide insight on how to improve shot-making as a batsman.
  • Consistent: Be consistent. Post regularly to keep your audience engaged.

Step 4: Share Your Story

As an athlete, it’s your journey that sets you apart from the rest. Fans, especially the young ones, are always interested to know how you made it to the top of the sport. Your journey is your most powerful assets. So use it effectively. Use social media to tell your story, from the challenges you’ve faced to the success you’ve achieved. You can target key moments such as:

  • The early days of your career
  • Overcoming obstacles and setbacks
  • Training routines and preparation for tournaments and competitions
  • Diet, Sleep cycle and whatever made a difference in your sports journey.

Step 5: Engage With Fans

Social media is a two-way street. Building a personal brand isn’t just about posting and sharing videos from training, it’s also about connecting with your fans. To engage fans, you can:

  • Respond to comments and messages: It’s not possible to interact with every fan’s comment, but try to engage with as many as you can.
  • Host live sessions: Go live on your social media platforms, and engage directly with fans.
  • Recognize Your Fans: Highlight some fans’ comments if you think that deserves a shoutout.
  • Conduct Polls: Try to do activities such as conducting polls, asking questions about subjects, be it sports or you off-field activities.

Step 6: Choose Brands and Sponsors carefully

As your social media presence grows, you’ll attract the attention of brands and sponsors. There might even come a stage when your hands are full of every kind of sponsorships. But remember:

  • Sign only with brands that share your values: Only collaborate with brands that resonate with your values. For example, as an athlete, you don’t want to sign with brands that sell tobaccos or wines.
  • Be professional: Always be professional while dealing with media communications and shooting for advertisements for brands.

Step 7: Beware of what you post

While the power of social media can’t be exaggerated, it has its cons as well. There are enough examples where an athlete lost credibility due to some posts that triggered a negative reaction. There is a fine line here and to manage this, an athlete should:

  • Think twice before posting content: Always think before posting a content on social media. Fans belong to different beliefs and races. So avoid sharing sensitive or controversial content.
  • Address negative comments gracefully: An an athlete with a big presence across social media platforms, you are bound to get negative reactions. So always respond to criticism gracefully. Also, learn how to ignore trolls.

Making of a personal brand

Building a personal brand is a long journey and requires consistent efforts, dedication, creativity, and authenticity. With the help of social media, athletes can amplify their voice and connect with fans. But always remember that to leverage the power of social media, you must create engaging content, while also staying true to your values.

Your personal brand is more than just your on-field achievements. It’s about who you are as a person, how you carry off the field and how you treat your fans.

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Balancing Education And Sports: A Parent’s Guide To Supporting Young Athletes

Nurturing and raising children is like molding the clay. Just like the clay take the shape of our imagination, what we speak, our actions and what we teach our children, everything, play a huge role in shaping our children’s future. But we must also remember that not every child is same. Everyone is unique. Some are born with gifts, like Lionel Messi, who the God created, as it seems, only to play football. But it’s also true that Messi became a footballer because his parents supported him, allowing him to pursue his dreams.

In India, where education is the priority for most parents, sports often takes a back seat, even if the child possesses talent in a particular sport. We are not saying that one should put all the eggs in one basket, meaning, sacrificing the one for the other, in this case education and sports. But striking a balance between education and sport could enable their children to succeed both on the field and in the classroom.

Also Read: The Role of Football Academies in India’s Talent Pipeline

Understanding the Importance of Balance between Sports And Education

Education is supremely important, no matter what field you choose. Even if you want to become a cyclist, you need to understand that right education can set you apart from the rest. For example, as a professional cyclist, you need to know which exercises are best to gain strength, and strength, what nutrition should you choose while also understanding the biomechanics.

So as a parent, you should never come to a situation when you ae choosing one over the other and sacrificing the other forever. If you child loves the sport, but is forced to pursue education at all costs, it could dissuade him from the studies as well. In addition, even if your child is not good at sports but excel in academics, motivating him to play sports can offer numerous benefits, including physical fitness, teamwork, discipline, and improved self-esteem. So it’s the job of parents to encourage a balance between sports and academics, so that your child can develop life skills such as time management, resilience, and adaptability.

Also Read The Journey of an Indian Footballer: From Grassroots to ISL

How Parents Can Make a Difference

Parents play the most important role in creating the right environment for their children. It’s an old adage that highlights the importance of parents in the life of their children, that parents are a child’s first teacher and the home is the first school. It’s the job of parents to teach their children the value of time management and how discipline can reap the desired rewards. Also, here’s how parents can teach their child to strike balance between sports and education.

1. Teach the importance of Sports and Education

From the beginning, when your child is old enough to show inclination towards one particular field, you must find the right approach to establish the importance of both education and sports in your child’s life. Make it clear that while excelling in sports is valuable, education is equally important and should not be neglected. Impart the idea that education is the foundation upon which long-term success is built.

2. Create a Structured Routine

It goes without saying that we have a limited time in which we have to do all our tasks, including the leisure activities. But a successful person tends to get the most out of his time because he works within in well-structured routine. So parents should teach their children the importance of following a schedule. With this, it’s easy to manage the demands of both schoolwork and sports practice. Work with your child to create a schedule that allocates sufficient time for:

  • School hours and homework
  • Sports training and competitions
  • Rest and recovery
  • Leisure and family time

In today’s world, there are many tools, such as calendar, and mobile apps, that can help your child stay organized. But it’s important to note that the schedule should be realistic and easy to maintain.

3. Encourage Time Management Skills

Encouraging the importance of time management could be the game changer for your child. It helps in maximizing the output through careful planning of spending a certain amount of time on a specific task. It’s easy to inculcate this habit in your child. Encourage your kid to complete homework before going to practice, or discourage using mobile or watching tv when they are doing their homework. These skills will not only help them succeed now but will also be invaluable in their adult lives.

4. Maintain a Consistent Communication With Coaches and Teachers

Parents should always maintain open communication with their child’s coaches and teachers. With this, parents as well as teachers can monitor a child’s progress and whether they need special attention in any way. An effective communication can help in managing schedules. Also, if a child is into sports, parents can always communicate with school to seek flexibility homework or alternative arrangements when needed.

5. Monitor Academic and Sports Progress

When your child is pursuing sports with education, parents should always keep a close eye on academic performance as well as on the progress on the sports field. It’s all about keeping a balance between sports and education. Steps such as time management, maintaining a schedule, regular communication with your children and their teachers and coaches, can help in monitoring progress in both academics and sports field. If the grades are declining, or the assignments are pending, try to address any areas of concern promptly.

Similarly, if you notice a decline in performance on the sports field, or the progress is negligible, discuss possible solutions with coaches for additional support.

6. Inculcate Good Eating Habits

Always remember that eating habits can make or break your child’s sports career. So teach your kids the importance of a balanced and nutritious diet right from the outset. Like other habits, eating habits are also formed from the very beginning. Indulging in fast food such as pizza or burgers once in a blue moon won’t harm your child but it should never become a normalcy.

Also Read: Youth Football in India: Challenges and Opportunities


Long-Term Benefits of Balancing Education and Sports

Never compare sports with education or vice-versa. You can never be sure about which field your children might excel in if you don’t allow them to pursue with all their efforts. And that’s possible if your children learn to strike a balance between academics and sports. Here are some benefits of pursuing both sports and education:

  • Strong work ethic: Juggling multiple responsibilities teaches discipline and perseverance.
  • Problem-solving skills: Children who pursue sports and education tend to develop better problem-solving skills.
  • Broader career options: Sports career can be short. So a solid educational foundation together with sports ensures that children have a wide range of opportunities to explore.

Final Thoughts

As a parent, it’s your job and responsibility to support your child in every field, whether he chooses to pursue his dreams on a sports field or in academics. Your support and guidance can make all the difference in your child’s journey as a student who is also into sports. By adopting a balanced approach, you nurture your children to become well-rounded individuals who are prepared to face the challenges and opportunities of the future.

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How Hydration Impacts Athletic Performance

Fitness is the most important aspect of an athlete’s sports journey. Maintaining peak health is not a one-time effort, but an ever lasting process. Without proper healthy, even an athlete as talented as Kobe Bryant or Lionel Messi would struggle to make an impact on the field. Fitness is the first step and everything comes after that.

But there are many cornerstone of fitness. Hitting gym on a daily basis and maintaining a healthy diet are one of the many things that impact the overall health of an athlete. Hydration is also as important as gym and training. It plays a key role in body’s functions, including transporting nutrients to cells, getting rid of wastes, providing cushions to joints, keeping organs healthy, and maintaining body temperature.

Also Read: Top Nutrition Myths That Hurt Athlete Performance

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How Hydration Impacts Athletic Performance

To understand the importance of water, it’s enough to highlight that the human body is composed of more than 60% water. It’s enough to suggest how important water is for the proper functioning of human body. Water not only regulates temperature, but also helps in transporting nutrients, and flushing out waste.

Also during exercise, body generates heat, leading to loss of water, including fluids and electrolytes such as sodium, potassium, and magnesium. If the body doesn’t get replenished with liquid during this process, it can negatively impact strength, endurance, and focus. In extreme cases, lack of water, that is dehydration, can also lead to exhaustion, heatstroke, headache, fatigue, dizziness and several other health issues.

Also Read: Strength vs Endurance: How to Choose the Right Training Plan?


How an athlete can main optimum hydration level?

Keeping the body hydrated is the key to peak performance. To achieve this, there are some steps an athlete can take. Following are some hydration strategies:

  • Pre-Activity Hydration: Always keep in mind to maintain optimum hydration before an intense workout. To achieve this, consume 16-20 ounces of water 2-3 hours prior to exercise or workout to ensure that the body remains in a hydrated state.
  • Keep track on Fluid Intake During Activity: It’s not just about drinking before workout, but it’s equally important to give body fluid during workouts. The best way is to drink 5-8 ounces of water containing electrolytes or energy drinks every 10-20 minutes during exercise.
  • Drink in little quantity: It’s important to note that drinking in little sips at regular intervals is better than gulping down large quantity of water at once.
  • Post-Workout Rehydration: After an intense workout, replenish your body by taking sports energy drinks or any other liquid containing electrolytes to make for lost fluids. The quantity can depend on how intense the workout was the how much sweat an athlete lost. But normally, drinking 16-24 ounces of should be enough.
  • Make Your Own Hydration Plan: Every athlete is different. And so every athlete’s body needs nutrients in different quantity. If some plan is working out for one athlete, it might also harm another. So it’s better to make your own plan by factoring in elements such as body weight, sweat rate, and environmental conditions.
  • Check Urine Color: One effective way to examine your hydration level is to check your urine color. If it’s pale yellow, it means, you have good hydration, while dark yellow suggests you are suffering from dehydration.

Also Read: Top Agility and Speed Drills for Indian Athletes


What are the signs of Dehydration

Dehydration can cause severe health conditions such as stomach discomfort, problem in getting rid of wastes, dizziness and many others.

Common signs of dehydration are:

  • Dry mouth
  • Dizziness
  • Dark urine
  • Muscle cramps
  • Fatigue
  • Reduced performance levels

How to track Hydration?

In today’s world, everyone looks so busy that it’s easy to forget about anything. But the positive side of moderns gadgets and phones is that they can help us monitor even the tiniest things. Amongst many moderns gadgets are hydration Tools;

  • Smart Water Bottles: Equipped with sensors to track fluid intake.
  • Sweat Tests: Determine individual sweat rate and composition to customize hydration plans.
  • Hydration Apps: Offer reminders and track daily water consumption.

Different sports means different fluid requirements

Elite athletes focuses on everything when it comes to maintain their peak physique. This includes the time to wake up in the morning, eating their first meal, giving their 100% even in training and then going to bed at specific time. Hydration also takes importance for them.

But every sport requires different hydration levels. For example, marathon runners consume a lot of energy during long distance running and loses a lot of sweat. That’s why hydration stations are placed throughout the running course.

Football players also loses significant amounts of sweat during matches, and depend on electrolyte-rich drinks to sustain energy and focus.

In cricket, there are drinks break at regular intervals so that players can replenish their bodies and maintain hydration levels.


Final Thoughts

Hydration often gets overlooked by some athletes, especially the young ones. An athlete’s performance depend not only on training and building muscles but also on how hydrated he keeps his body. But staying hydrated is not just about drinking water but maintaining a balance of fluids and electrolytes. So keep your hydration at the maximum level and watch your performance soar to new heights!

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Top Nutrition Myths That Hurt Athlete Performance

There’s an old adage that says that you are what you eat. This simply means, in order to lead a healthy life, you have to eat healthy. No one can go about and indulge himself in all kinds of food and then can hope to remain in good shape, and without any issues. That’s not how a human’s body works.

Food determines the health. For athletes, the importance of food is far greater than a normal human being. The world of Cristiano Ronaldo, Lionel Messi, LeBron James, Stephen Curry, Tom Brady and Novak Djokovic, to name a few, is far different than 99% of humans on this planet. They become what they are because of adding a perfect nutrition plan to their daily life, other than, of course, crafting their skills. These athletes are majestic beings, the standards that normal human being chases. To achieve a grandeur stature, these athletes follow a perfect nutrition plan, with every bite they take giving nutritional value to their bodies.

However, there are some widely held misinformation and myths about what athletes should or shouldn’t eat, especially amongst the aspiring Indian athletes. So let’s debunk these nutrition myths.

Also Read: Strength vs Endurance: How to Choose the Right Training Plan?

Athlete Nutrition Myths

Myth 1: Carbs Are the Enemy

One of the most common myths amongst many athletes is that carbohydrates are bad for body. There is a growing culture of having low-carb diets, while many other athletes avoid carbs altogether, believing it’ll help them maintain a lean physique. But carbohydrates are the main fuel for intense physical activities. Lack of fuel means, low energy for athletes and that mean, low performance on the field. This then becomes a loop.

Why consuming less carb can be harmful

Lack of carbs can lead to fatigue and subpar performance on the field. As mentioned above, carbs are like fuel for human body. These are especially important for athletes playing sports such as football and also in endurance sports like runners, cyclists, and swimmers.

Key Point: Include healthy carbs in your diet, but also focus on consuming complex carbohydrates such as whole grains, fruits, and vegetables. But also keep in mind that too much of anything can be wrong. So keep track on how much carbs are you consuming.

Also Read: Top Agility and Speed Drills for Indian Athletes


Myth 2: Protein Is the Only Nutrient That Matters

Protein is most glorified nutrient amongst body builders and athletes. Indeed, protein is essential for repairing and rebuilding the muscle, but there’s a growing tendency amongst athletes to overemphasize its importance to the extent that other nutrients gets neglected.

Why only Protein-Focused diet is bad?

Athletes focusing too much on protein are likely to miss out on other important components such as carbohydrates, fats, vitamins, and minerals. This could lead to less recovery less energy levels.

Key Point: The focus should be the balanced diet. Protein is important, for sure, but it should make up about 10-15% of your daily caloric intake. The balanced duet should also be complemented by healthy fats and carbohydrates.


Myth 3: Supplements Are Better Than Real Food

We see many adverts highlighting the importance of supplements which can be in any form such as capsules, powders and liquid. These days, athletes are drawn towards these kinds of supplements with the belief that they can replace a healthy diet.

Why too many supplements can be bad?

It’s true that the quality of food is not the same as it was in old times. That’s why athletes opt for supplements that can fill the nutritional gap. But relying solely on them can lead to imbalanced diet. Supplements can never replace nutrients value provided by natural foods such as vitamins, minerals, and natural sugars.

Key Point: Supplements should be seen only as a complementary diet. They can never be the substitute for the main food. Also, use supplements only when recommended by a nutritionist or healthcare professional.

Also Read: The Best Smart Gadgets For Tracking Your Athletic Progress


Myth 4: Fats are bad and should be avoided

Fat are considered demonic when it comes to maintain a healthy lifestyle. In fact, many athletes, let alone the normal people, are of the opinion that fat makes them slow and can lead to weight gain.

Why opinions around fats are wrong?

Fat are source of energy. They provide cushions in joints, protects organs, and helps maintain healthy skin and hair.

Key Points: Fats are essential and should be consumed but keep in mind that not all fats are same. Trans and saturated fats should be avoided by athletes.


Myth 5: Hydration Is Only About Drinking Water

Athletes need to stay hydrated for peak performances. Proper hydration also helps an athlete in cooling down more effectively. It also lubricates joints, and aids the transport of oxygen.

How dehydration can harm an athlete?

If an athlete drink only water during intense activities, it can lead to lack of electrolytes, which can result in cramps and fatigue.

Key Points: Water alone can’t replenish the body after an intense activity. Sports drinks or a home-made soluble such as a mixture of lemon, sugar and some salt, and coconut water are good source of electrolyte. Consuming them can help replace lost nutrients.


Myth 6: Skipping Meals Helps Lose Weight

Skipping meals to lose weight is an evergreen phenomena amongst general public. In fact, some athletes also head to this road and skip meals when they try to shed some extra weight. Yes, it’s true that its all about the calorie you are taking and how much of it you are burning, but skipping meals can be counterproductive.

Why skipping meals is never a good idea?

Human body needs a certain amount of energy to function properly. When you avoid meals, your energy levels drop, which leads to loss of muscles, and inadequate recovery. For an athlete, the loss of muscles can never lead to good performance. Also, the loss of energy makes person sluggish with lower metabolism. In addition, skipping meals can often lead to an unavoidable urge to eat unhealthy food at some point.

Key Points: Don’t ever avoid meals, but rather have smaller meals if you are in the process of losing weight.


Myth 7: Eating Before a Workout Is Bad

Many athletes try to avoid eating before the match or before workout, thinking it might make them sluggish or can leave them with stomach discomfort. But the lack of food can leave the body bereft of energy needed for peak performance.

Why playing on an empty stomach can be a bad choice?

Playing or doing any form of workout or exercise on an empty stomach can lead to fatigue, dizziness, and reduced stamina. Food is the fuel for body and you can’t just hope to perform at the peak level without food. It’s like trying to drive a car without petrol.

Key Points: Though eating a heavy food before a match or exercise should be avoided, but an athlete should take small, easily digestible snacks that are high in carbohydrates and protein.


Final Thoughts

It’s difficult to maintain a healthy lifestyle in today’s world when the food choices are endless. But one must learn to suppress cravings for unhealthy food such as pizza, burgers and any other food that an athlete should avoid. Also, learn to listen to your body and make your own diet plan accordingly.

In addition, avoid common diet mistakes that we highlighted above. Good nutrition is just as important as crafting skills.

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Understanding The Indian Sports Ecosystem: Opportunities For Athletes

The Indian sports ecosystem has changed significantly in the last two few years. From being predominantly centered around cricket, to one that is now increasingly embracing other sporting disciplines such as Football, Badminton and Lawn Tennis, sports ecosystem has certainly is changing for good. Believe it or not, this is also down to cricket, which has helped brought more professionalism to other sports. In addition, government programs, private investments, increased media viewership and grassroots programs are some of the factors that also affect the sports ecosystem. Here we try to understand how the Indian Sports Ecosystem works and how to creates opportunities for aspiring Indian athletes.


Structure of Indian Sports Ecosystem

Indian sports ecosystem consists of government, sports federations, schools and private sectors, sponsors, and academies and the athletes themselves.

Government: The biggest protagonist in the Indian sports ecosystem is the Indian government. They hold the key for the development of sports. It’s no secret that sports other cricket needs support from government bodies and all the help in order to improve sporting development framework. Government has launched initiatives such as Khelo India and Fit India Movement which focus on grassroots development, improving infrastructure, and athlete support. The Sports Authority of India (SAI) has support coaching, takes care of funding, and runs facilities for budding talents.

Sports Federations: The major national sports federations include the Board of Control for Cricket in India (BCCI), All India Football Federation (AIFF), and Hockey India, to name a few. Usually, these bodies operate under government regulations and handles operations such as organizing tournaments, scouting talents as well as providing funding to the athletes.

Private Sector: Private sector is also transforming the Indian sports ecosystem. In fact, big private entities such as Reliance, Tata, and JSW have gone a step further and have started working at the grassroot level, setting up academies with modern facilities. Private sector is also bringing massive investments in the sports ecosystem, helping leagues like IPL, PKL, ISL, and PBL to grow even further.

Schools and Colleges: Educational bodies such as schools and colleges are perhaps the backbone of sports ecosystem in any country. Big academies an clubs often look at the schools and colleges for the scout related programs. Inter-school and Inter-College tournaments nurture talent and helps aspiring athlete to be more competitive.

Grassroots Programs: Grassroots programs have been critical in identifying and nurturing talents at an early age. Programs such as Youth Sports by Reliance Foundation (RFYS) and Olympic Gold Quest (OGQ) bring the talents closer to opportunities.

Technology and Media: Digital platforms and sports dedicated tools are also part of the Indian Sports Ecosystem. Social media platforms not only bring athletes and opportunities closer but it’s an additional revenue source for athletes while increasing fan engagement.

Also Read: Role of parents in their child’s sports journey


Opportunities for Athletes in India

There’s no dearth of opportunities for talented athletes due to rise of of social media, and government-backed sports programs.

  • Professional Leagues: IPL paved the way for professional sports leagues culture in India. Leagues such as ISL, PKL and PBL are giving budding Indian athletes a big platform in sports other than cricket.
  • Government Support: Through programs such as Khelo India, athletes can earn scholarships, funding, and get exposure to national and international competitions.
  • Sponsorships and Endorsements: With the rise of professional sports leagues, private companies are pumping money into the sports system. Many brands are sponsoring athletes across different sports, with Neeraj Chopra a prime example.
  • Private Academies: Many private academies like Prakash Padukone Badminton Academy, Bhaichung Bhutia Football Schools, etc., work to develop and train the young athletes.

Challenges within the Indian Sports Ecosystem

  • Limited Infrastructure: Most rural and semi-urban territories still do not possess adequate facilities.
  • Imbalanced Attention: Cricket has got such a huge attention and resources, that most other sports had to struggle for even little visibility and support.
  • No Professional Advice: Athletes often do not get to avail quality coaching and, sports science, and career advice.
  • Financial Barrier: Costs of training, travel, and equipment deter talented athletes, particularly from economically weaker families.

How Athletes Can Get The Most Out Of the Indian Sports Ecosystem

To get the most out of the Indian sports ecosystem, athletes should keep a strategic view:

  • Take advantage of the grassroot programs: Athletes should always take part in grassroots programs and interschool intra-college tournaments.
  • Leverage Social Media: Strong online presence through social media such as Instagram and YouTube can help athletes in getting sponsorships and facilitate outreach.
  • Camps and Trials: Opportunities and few and far between. Athletes should keep a tab on open trials, along with training camps and state/national-level tournaments.
  • Awareness: Government schemes as well as providing beneficial scholarships and private programs should be closely monitored by the athletes with an effort not to miss out on good opportunities.

Conclusion

Infrastructure, government policies, and private sector involvement have gone a long way toward creating a very promising picture for aspiring athletes in India. But the Indian sports ecosystem is not straightforward. Funding doesn’t often reach the deserved athlete, while favorism at the grassroot level can’t be ruled out either. Till the system becomes robust, athletes must understand how to works and how to get the most out of the available resources and opportunities.

For Indian aspiring athletes, tomorrow is always bright. Accept the opportunities, overcome the challenges and stay true to their passion for sports.

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How Parents Can Support Their Child’s Sports Journey

Every child’s sports journey begins with a dream. When kids are old enough to imagine and perceive things, this is when the old adage “Coming events cast their shadows long before” comes to the fore. This is the stage when parents should be extremely observant of their children’s decisions, what they like to do, and what comes naturally to them. Like Lionel Messi, football came naturally to him. He became a world-beater and achieved everything in football because his parents supported him in his sports journey.

For children to achieve their dreams, they need unwavering support from their parents. This may involve guidance, emotional backing, and creating a balanced environment that encourages growth both on and off the field. Here’s how parents can actively support their child’s sports journey.

1. Understand Their Passion

Children tend to get more into sports once they grow up by natural talent, listening to someone who really inspires him/her, or being secretary/mentor. And as a good parent, it is important to perceive and support their passion while talking to them and listening to them. It opens up the door for their interests. Parents should always be judgment free. Allowing young kids to switch sports or take a break also fosters trust and encouragement.

Also Read: Guide to a proper warm up for an athlete

2. Teach Them To Embrace Wins and Defeats as Learning Curve

Usually children face ups and downs in studies and sports field. So, there would be moments when the child is celebrating the victories, and in other moments, there would be lessons learned from defeats. It’s important for parents to teach your child to seize those occasions as learning experiences, embrace effort, discipline, and guide them to look at the bigger picture, rather than letting them lost in those moments of wins and defeats. Instill that there is a stepping stone to success with failure and thus build resilience and a growth mindset for them.

3. Provide Emotional Support

Parents should become an emotional anchor to their children. They should be the first people whom the kid look up to share their emotions and whatever they are feeling in particular moments. Celebrate every little victory; from the tiniest they can achieve to the biggest, or when an event doesn’t go well, let them be able to cry or shed a few tears and be there for them. Their confidence and motivation would much improve by having you with them to comfort them.

4. Inculcate Healthy Food Habits

There’s no point in pursuing sport if the diet goes unregulated. The balanced diet, adequate refreshment, and good night’s sleep are essential, and critical in a kid’s sports journey. Sports is all about maintaining a healthy lifestyle and inculcating good habits. Parents should always keep a tab on their children’s food habits. Regular check-ups with a sports physician would also help to avoid injuries. Mental fatigue and anxiety should also be watched for.

5. Maintain Healthy balance between Sports and Academics

Maintaining a balance between sports and academics can be tiresome for children, especially when a lot of time is consumed in travel. This is when parents can play a vital role in teaching their kids about maintaining a timetable and discipline. Watching TV or playing video games can help a child in relaxing and taking some pressure off their mind, but Parents have to make sure that their children are not spending too much time on these activities.

6. Teach Them Responsibility

Yes, Parents should guide their children but it is also important for your child to learn to shoulder certain responsibilities. Teach them how hard work, discipline, and accountability come before success in any field. Children should be taught about creating their own timetable, forming their own eating habits and how to keep balance between sports and education. This not only prepares them to meet the rigors of the sport but teaches them life skills as well.

7. Be Involved, But Draw A Line

It’s not an exaggeration, but sometimes parents can also be the biggest enemy of their child. Sometimes they become over-permissive or too critical of their choices. Parents should always remember that their children go through a lot of hormonal changes, and this is the phase when children experience mood swings. Too much micromanagement can lead to stress and resentment towards parents. So, draw a line and let your child grow. More importantly, let them make decisions so that they learn about responsibility.

8. Be a Role Model

Fathers and mother are the greatest role models for children. Often child grasp everything from their parents – how they behave in public, how they react to hurdles and setbacks and how they treat other people. So, who them the virtues of being patient and the trueness of hard work. Be humble during your good times and remain calm during storm. This is the best sportsmanship you can teach your kids. Remember, everything starts from home. Be the best role model for your kids.

9. Create good surroundings

Build a Support Network Surround your child with a positive network of coaches, teammates, and mentors who inspire and guide them. Attend their games, connect with other sports parents, and share experiences to create a strong community of support. Your child would be greatly influenced by your network.

Father helping boy with knee trauma after playing basketball. Sports Injury.

10. Be Patient In Your Child’s Sports Journey

Sports is not a 100-meter sprint. It’s a marathon that requires steady walks and occasional sprints. This is a journey where there will be doubts and would certainly come a stage when success look a far-fetched idea. This is when parents should be ready to make sacrifices, and be prepared to take hard choices where they must compromise and adapt while also keeping in sight the one goal – your child’s success.

Conclusion

Supporting a child’s in his sports journey means much more than enrolling them in a good sports academy or cheering them from the stands. Always keep in mind that your child would be spending most of his time with you, that means, you are the guide, motivator, and emotional support through each step of his life’s journey. Every little support you give during his development’s phase can set foundations that could really make a difference tomorrow. So, be their biggest fan, strongest advocate, and most trusted mentor, and watch them soar both on and off the field.

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A Beginner’s Guide to Sports Nutrition for Indian Athletes

Sports nutrition is an essential step in the life of an athlete. An athlete’s diet directly influences his on-field performance. Muscle recovery and overall health also depend on the nutrition an athlete receives from food. Let’s be honest: at the international stage, even a talented athlete can’t survive for long if they don’t show discipline in their food habits. Reaching the pinnacle of physical fitness requires careful attention to dietary habits. Here’s a comprehensive guide to navigating the basics of sports nutrition.

What Is Sports Nutrition?

In 2010, Novak Djokovic was diagnosed with gluten sensitivity and he did what was necessary to become the best – he removed gluten from his diet. Similarly, former Manchester United player Ji Sung Park used to drink a special drink made from frogs. There are many stories where athletes changed their food habits to get the most out of their bodies. This is what sports nutrition is all about – to eat food that enhance strength and help consume macronutrients, such as carbohydrates, proteins, and fats, including micronutrients vitamins and minerals. Adequate hydration is also one of the main components that supports an athlete’s performance in sporting activities.

How revenue model works in Indian Sports Leagues?


What Macronutrients should be part of an Indian Athletes’ Sports Nutrition?

Macronutrients

1. Carbohydrates: These are energy-giving nutrients for sport persons. They are the body’s main fuel source. Right carbs can help athletes during extended practice sessions. Common sources of carbohydrates are rice, chapati, oats, sweet potatoes, and fruits.
2. Proteins: These are needed for repairing and constructing muscles. Protein are also important for growth and development. Main source of protein are: dals, paneer, eggs, chicken, fish, and tofu.
3. Fats: Human body need a certain amount of fat to stay healthy. They can be considered as source of secondary energy which helps in sustaining the body generally. Fats provide energy in the form of calories and play a crucial role in absorbing important vitamins – called fat-soluble vitamins – including vitamins A, D and E. Important source of fat include Nuts, seeds, avocado, and Indian ghee.


What Micronutrients should be part of an Indian Athletes’ Sports Nutrition?

Micronutrients

1. Iron: They are essential for oxygen to be carried around your body. Iron is also crucial in making hemoglobin. Sources of Iron include spinach, beetroot, lentils, and jaggery.
2. Calcium and Vitamin D: An athlete need to sustain healthy bones and good muscle movement. Calcium and Vitamin D help in that regard. Source are Milk, orange juice, infant formula, yogurt, margarine, butter, cheese and breakfast cereals. Natural source: sunlight.
2. Electrolytes: This micronutrient play a huge role in a life of an athlete. They help retain fluids and prevent cramping. Electrolytes include sodium, potassium, chloride, magnesium, calcium, phosphate, and bicarbonates. Recommended foods are Bananas, Avocados, Sweet Potatoes, Spinach, Beans, Lentils, Pistachios, Orange and Yogurt.

Hydration

Dehydration has a huge impact on athletic performance. An athlete should drink water regularly and rehydrate before and after the exercise. In hotter environments, electrolyte drinks or home made drinks such as salted lassi or lemon water should serve as a good alternative.


How an athlete should prepare a balanced diet?

Preparation of Balanced Diet Plan: The diet of an athlete should be sport-specific and dependent on the intensity of training and curative goals. Also, an athlete should know which nutrient is harming his body and should exclude those foods from his diet chart completely. Regardless, here’s an example plan below for an Indian athlete:

Pre-Exercise Nutrition
A meal or snack, eaten 1-2 hours before physical activity must have considerable amounts of easily digestible carbohydrates that will provide a boost of quick energy to their muscles, besides adequate amounts of protein.

Examples:

  • A banana with a spoonful of peanut butter.
  • Poha with vegetables.
  • Small bowl of oats with fruits.

Nutrition During Exercise
Athletes sweat a lot during exercise or training drills and consume a significant amount of energy. Muscles also experience considerable stress during intense workouts and matches. Nutrition during exercise helps athletes sustain energy levels, preserve muscles, and stay hydrated, leading to improved performance in matches.

  • Coconut water
  • Energy bars
  • Homemade lemon water with salt and sugar 

Post Training Nutrition
Recovery nutrition is essential. After an intense workout or the match, an athlete should follow a nutrition that helps in restoring glycogen stores, repair the muscles, and keep the body fully hydrate. Examples include:

  • Protein shake with banana
  • Rice
  • Grilled chicken
  • Vegetables
  • Dal, roti, curd bowl

About Indian Food
Please keep in mind that the Indian food can be a lot different. Most of the time, it is flavorful and nutritionally rich. Indians can easily include some famous dishes that can help meet their training requirements:

  • South Indian Diet: Idli, dosa, and sambar are very rich in carbohydrates and proteins. Put a boiled egg or paneer into the diet for extra protein.
  • North Indian Diet: Dal, roti, and sabzi is the most common thing. Add curd or lassi for probiotics and one glass of milk at night.
  • Snacks: Fried snacks are substituted by roasted chana, makhana, or dry fruits.

Supplements: Do You Need Them?

A well planned diet meets almost all the nutritional needs of an athlete. Still, sometime, due to the quality of the food, an athlete may need supplements such as:

  • Whey Protein: On-the-go intake after workout
  • Creatine: Strength and power sports
  • Multivitamins: Supplement wherever there is a gap in the diet
  • Omega-3 Fatty Acids: Anti-inflammatory properties. Take all supplements only with the advice of a sports nutritionist or a physician. Vegetarian diets for Indian athletes.

Most Indian athletes are vegetarians, which poses the difficulty of sufficient protein in the diet. In that case, an athlete should pair protein sources like dal with rice or chapati, to ensure that there is a complete amino acid intake. Add plant-based options like tofu, tempeh, and quinoa.

Also Read: Role of Grassroot football in Indian Football


Useful Tips for Indian Athletes

Learn From the Best: One of the simplest ways to inculcate good food habits is to follow global sports icons such as LeBron James, Cristiano Ronaldo, and Virat Kohli, to name a few. All these players are close to 40, yet they continue to perform at a remarkably high level. LeBron, in particular, is still the best player for the Los Angeles Lakers in most games, which is unimaginable considering he is almost 40.

Indian athletes should learn from their habits, diet plans, and everything athletes like LeBron, Cristiano, and Virat do on a daily basis.


Conclusion

Nutrition is as important as training for an athlete’s success. Talent alone won’t take an athlete far without the discipline. Consistency is key, as nutrition isn’t a one-day fix. For long-term success, an athlete should be disciplined with their food habits and follow a rigid diet plan. Additionally, an athlete should listen to their body, as each individual is unique. Monitoring how the body reacts to different foods and adjusting accordingly is essential.

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Grassroot Football: How It’s Shaping Future Stars

In any sport, the grassroots system is often the foundation for building a strong sports culture. In a country like India, where most sports play second fiddle to cricket, grassroots programs are essential for identifying and developing young talent. This is the stage where young athletes gain early exposure to structured training, which plays a significant role in shaping their future careers. For grassroots programs to be effective, they should be well-organized and widespread across the country, giving children from diverse backgrounds a real opportunity to pursue the sport and possibly play in India’s football premier league – Indian Super League (ISL).

Let’s take a deep dive and explore how grassroot football can shape the future of Indian football in every possible way.

What Is Grassroots Football?

Before moving forward, let’s discuss what grassroots football is and why it’s so important for the development of football in India.

Grassroots sports at any level involve engaging kids and introducing them to the game at a very young age. Grassroots programs focus on providing accessible and enjoyable experiences. These programs help kids learn essential skills such as passing, dribbling, and teamwork. The grassroot football system creates a positive environment where children can enjoy the game, learn the basics, and start building their skills early.

It’s important to understand that grassroots football isn’t limited to metro cities or big towns. This system reaches the far corners of the country, including rural areas where many talented kids might not otherwise have access to training. By opening up football to a broader group, these programs help create a large pool of potential future players.

AIFF’s Blue Cubs Program

The All India Football Federation (AIFF) runs a grassroots initiative called the Blue Cubs Program. This systematic program is tailored for children aged 4 to 12, helping introduce them to football through structured competition and training.

According to AIFF’s website, India’s official football body is also set to launch a competitive league, the Blue Cubs League, to engage young players in match formats from an early age. Under the program’s structure, children aged 4-6 will start with 2v2 and 3v3 games on small pitches without goalkeepers. As players grow, the pitch size and team format expand—ages 7-9 will play 5v5, and ages 10-12 will progress to a 7v7 format, with goalkeeping responsibilities rotated among players.

Through these collective efforts, elite players from Blue Cubs will be identified and trained as future National Team prospects. Through leagues and other tournaments, the Blue Cubs aim to create a comprehensive environment for youth development in Indian football.

The Role of Coaches in Grassroots Football

Johan Cruyff, the Dutch legend who revolutionized football with his total-football approach, once said,

“Quality without results is pointless. Results without quality are boring.”

India has no shortage of potential talent, yet many young athletes fade into obscurity due to a lack of quality training and opportunity. Grassroots programs can help penetrate the far reaches of India, but without skilled coaches, the results won’t be substantial. Quality coaches are essential to finding talent and nurturing them into world-class players who could represent clubs like Liverpool, Barcelona, Real Madrid, or Bayern Munich. Coaches must not only train but also motivate young players to push beyond their limits.

This approach can help promote confidence and resilience in children while allowing them to improve. Grassroots football also introduces young athletes to physical conditioning from an early age. They’re taught to care for their bodies, including through better dietary habits, which is vital for injury prevention and long-term health.

Tough Kids, Real Results

“Quality without results is pointless”—a powerful statement concerning India’s current football state . Despite a population of over a billion, India is no where near in playing in a FIFA World Cup. To get there, grassroots coaches need to instill a resilient, winning mindset in young players. They should learn the importance of results and the value of victory, with a balanced approach that encourages healthy competition.

Also Read: Challenges faced by Youth Football in India

Remember the 2016 Europa League final? Liverpool dominated the first half but scored only once. Sevilla, however, emerged in the second half with intensity and drive, overturning the game to win 3-1. Their relentless pursuit of the ball and pressing strategy turned the tide. This mentality—to press opponents without the ball and to compete as a team—should be part of young Indian players’ training.

This approach creates a positive chain reaction. As more talented kids progress, competition for spots increases, which pushes the young athletes to push each other and reach new levels. This healthy competitiveness is one reason India thrives in cricket and why South America and Europe continually produce elite football talent. Grassroots football programs with the right coaches and training philosophies can drive Indian football toward a promising future.

Conclusion

Grassroots football in India should be more than just an entry point; it should be the cornerstone of a larger vision for the future of Indian football. By building a foundation of skills, and providing pathways to professional development, grassroots programs can shape the next generation of Indian football stars. As these initiatives continue to grow and improve, the dream of seeing India produce world-class footballers capable of competing at the highest levels becomes ever more achievable.

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Youth Football in India: Challenges and Opportunities

Football has been gaining significant momentum in India, stepping out of its former niche status. While cricket remains the dominant sport, the launch of the Indian Super League (ISL), along with the restructuring of the football system that places the I-League in the second tier, has made the pathway to professional football clearer for aspiring players.

However, youth football in India still faces multiple challenges. Limited awareness among parents and players about the football system and a strong academic focus that leaves little room for sports make the journey for young footballers especially tough. Here, we explore the challenges and opportunities facing youth football in India.

Challenges in Youth Football in India

One of the biggest challenges in youth football is a lack of understanding among young players and their parents about how the football system operates in India. Unlike in European countries where football clubs also offer education, making it a perfect system for kids, India lacks a clear path. Many parents are unfamiliar with the steps needed for their children to progress in football, such as which football academies to join, and at what level do the academies professional contracts to the young footballers. This lack of knowledge leads many parents to shy away from investing time and resources into football, opting instead to focus on academics.

India’s school system is heavily focused on academic performance. The education system prioritizes academic success, leaving students under intense pressure from both schools and parents to perform well in studies. This leaves little time for sports, especially for sports other than cricket. For many students, academics take up most of their day, with time for extracurricular activities such as playing football, often limited to one or two hours. The stress to excel in studies discourages many parents from allowing their children to invest time in sports such as football, where there’s no clear pathway. Parents also prioritize academics, as they view it as the safest route to a stable career.

In India, only a few schools place equal importance on sports, and those that do often prioritize cricket or individual sports such as badminton and lawn tennis. Football, along with other team sports like basketball, remains underfunded and less supported. Additionally, there are very few schools with a dedicated football program. This lack of infrastructure prevents talented young players from training consistently and reaching their full potential.

Related The Role of Football Academies in India’s Talent Pipeline

Opportunities in Youth Football in India

Despite these challenges and the relatively slow pace of development, football in India is moving in the right direction. While progress may be gradual, there are positive aspects to consider. The emergence of the ISL has helped streamline the system, providing more opportunities for young players and resources for the sport.

More Investment in Football through the ISL

Let’s be honest, it’s true that “what is seen, sells.” The Indian Super League (ISL) brought much-needed exposure to football in India. The matches are broadcast live during prime time on the country’s biggest networks. High-profile owners such as John Abraham and Abhishek Bachchan, to name a few, created a buzz around football across media and social media platforms. With more attention came more money, and money is the solution to most, if not all, problems.

For football to carve out a space for itself in India, much beyond the following of leagues like the Premier League, La Liga, or Serie A, the ISL has sparked a surge of interest and investment in Indian football. The league has not only attracted international attention but also increased funding for players and teams. ISL clubs are developing youth academies and offering scholarships, providing young footballers with more opportunities as career option.

International Opportunities with European Academies

With India’s exceptional growth over the past decade, the middle class has seen a significant rise in per capita income. With more disposable income, parents can now afford to send their children to European football academies. While it’s challenging to gain admission into renowned academies like Barcelona’s La Masia, Ajax’s Youth Academy, or Liverpool’s Academy, there are other quality options for Indian parents, such as the Alicante Football Academy.

If a child possesses exceptional talent in football, these academies are open to accepting kids from other countries, including India. They offer high-quality training and exposure to European football standards. European academies provide a viable option for Indian parents seeking better football opportunities for their children.

Related The Journey of an Indian Footballer: From Grassroots to ISL

Careers Beyond Playing: Youth Football in India

With more money and traction around football, there are other opportunities for those who couldn’t make it as professional footballers.

As the focus on football grows, there is an increasing demand for writers who can provide news, analysis, and updates on football events both in India and globally. Similarly, the field of football management is expanding, with roles in team management, event organization, and player representation becoming more prevalent.

Additionally, as more children take up the sport, there is a growing need for quality coaches in India. This presents a unique opportunity for retired football players, as well as younger ones, to carve out a career as coaches. With football spreading to previously untouched corners of the country, there is significant potential for new academies. These academies play a crucial role in bridging the gap for young players who may not have access to proper facilities and coaching in schools.

The Road Ahead

For youth football to truly flourish in India, changes are needed across various levels of sports and educational system. Schools and parents must acknowledge the value of sports and recognize football as a legitimate career option. More schools should be encouraged to support sports equally, providing facilities and infrastructure not just for cricket, but for football and other sports as well. Moreover, parents need to be made aware of the growing opportunities in football and should be more willing to support their children’s passion for football.

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The Role of Football Academies in India’s Talent Pipeline

Football has been a beloved sport in India for decades, but it has often taken a backseat to cricket in terms of popularity and professional development. However, in recent years, football has slowly begun to rise in prominence, and one of the key drivers of this growth is the emergence of Indian Super League (ISL). With money pumping into the sport, young kids now want to take up sports and aim to become professional footballers. Academies play a crucial role in that regard. They nurture and develop young talent, and lay the foundation for a bright future for the young and aspiring footballer.

Academies: The Backbone Of A Football Infrastructure

Why football thrive in Europe?

This simple question has a simple answer. Football’s success in Europe is primarily due to the robust infrastructure created by the football clubs and academies. This well-established system ensures a continuous flow of talented players. When a Lionel Messi retires, there’s always a Lamine Yamal ready to take over the reins.

But India is still way behind Europe in terms of creating a proper football system at the grassroot level. Let alone young footballers, even many parents are unsure about how football works in India and how a talented kid can break into the Indian Super League (ISL). This lack of awareness is one of the reasons we don’t see players like Baichung Bhutia or Sunil Chhetri consistently emerging from the ranks.

But with the emergence of the ISL, there are signs that the gap between the league and regional football academies, which are often independent, is narrowing. ISL clubs are always on the lookout for the next Baichung Bhutia or Sunil Chhetri, and that’s when they turn their attention to the academies.

Why Role of Football Academies in India’s Talent Pipeline is critical?

Football academies are specialized institutions that provide structured coaching, training, and support to young players. Their role is not just about teaching the technical skills of the game but also about identifying talented kids, improving their physical fitness, preparing them mentally, and helping them understand the tactical aspects of football. Academies serve as a bridge between grassroots development and professional football.

Also Read The Journey of an Indian Footballer: From Grassroots to ISL

In India, where schools are heavily focused on academics, the role of football academies becomes even more critical. Through these academies, children can start training in football from the age of six or seven — an ideal age to provide them with a strong foundation, teaching everything from basic dribbling to advanced tactical play.

ISL and I-League clubs actively scout football academies for talented young players. If a kid shows exceptional promise, these academies can fast-track his career, offering a potential path to the ISL.

Conclusion: Academies are lifeline

Football academies play a vital role in shaping the future of football. Barcelona’s famous La Masia has produced some of the best players to ever grace the game, none bigger than Lionel Messi, and the latest to come through the ranks of this renowned academy is Lamine Yamal. Ajax has managed to sustain success because of its renowned football academy. Ajax is often referred to as a “feeder club” because they nurture players and sell them to bigger clubs such as Liverpool and Real Madrid.

In simple words, academies are the lifeline of any football system. They help build a sustainable, competitive, and inclusive football culture. A strong academy system is key to unlocking India’s potential as a powerhouse in the world of football.

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